Men are more than ever looking for permanent hair removal, and laser hair removal is becoming more and more the right option

Laser hair removal machine has traditionally been marketed and regarded as a purely female-dominated cosmetic procedure. Many men believed that male hair removal was only for cyclists, bodybuilders, swimmers and athletes in general. This perception has changed rapidly in recent years. In one study, 33% of men who had not tried laser hair removal would consider doing so in the future.

Laser hair removal for men is a growing industry, and successful marketing and operating practices of clinics and technicians can help grow and improve your business. Some key practices include ensuring that waiting rooms are gender neutral and discretely set to ensure privacy. It is also very important to provide up-to-date information and to have knowledgeable technicians, as around 40% of men worry about how laser technology works.

It is also important to communicate the necessary preparation process from two weeks before the treatment.

• No waxing, plucking or tweezers.
• Avoid sun exposure as tanning increases the risk of pigmentation.
• No cosmetic procedures or skin treatments as the laser can not be used for skin injuries.
• Shave the entire area before treatment.

One of the key target areas for men is the removal of excessive hair on the back, arms, eyebrows, hands and chest. It is important to understand what the desired look and the desired effect of men who want to undergo treatment and expect. For example, a man who has been waxing for many years can expect the same results from diode laser hair removal machine and needs more information and guidance throughout the process. Since men generally have thicker hair and more muscle mass than women, the hair tends to be coarser and may require more treatments to permanently reduce hair. When using the Candela GentleLase technology, hair removal technicians generally find that men need 8 treatments to achieve the desired results.

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